Ask Annie

How do I write a media release so the media will actually use it? Is there a structure? Yes there's a structure - include who, what, when, where, why. Start with the most important thing, which is what the release is about. You may be running an event so start with...

Question: “How can I plan professional development and training for my staff and know what to put in the budget to allow them to get what they need and what we can afford?” Answer: Training Needs Analysis How do you currently decide what type of internal training you...

Question: On social media, how do you make just the right number of posts on Facebook or Instagram without looking like you're spamming? Answer: Social media: How much is too much? If you're posting something every day, that's probably too much, unless you have...